I would like to see rewards given to active and participating guild members. For example: The raids if you don't have enough active members you can't complete the raids that give you the character shards with only one or two active members. But if those that participated got 10 of the character shards + 40 ,30, 20, for the top ten positions. I think that would inspire your non active members to start participating. I also think that it might be nice for individuals to get daily gp that they can earn for spending in the guild store. Just like earning daily crystals except it's in your guild. There should be a daily guild quest that individuals can complete.